E  L  I  Z  A  B  E  T  H    L.    K  R  A  F  T
 OBJECTIVE

To obtain a challenging professional position as a Public Relations practitioner with opportunity to contribute knowledge of advertising and public relations, familiarity with the Internet medium, outstanding communication and interpersonal skills, and ambition.
 PROFESSIONAL EXPERIENCE  -  2.5 years

Professional

Aug ‘00 - present

 

Generator e-Business Coordinator at Siemens Westinghouse (Orlando, FL)

  • Develop content for the Generator portion of the Siemens Power Generation Fossil Internet site, working closely with German counterparts to ensure equal representation

  • Create a Lotus Notes database to track Generator costs

Jan ‘00 - Jun ‘00

Communications Intern at Siemens Power Generation (Erlangen, Germany)

  • Coordinate, produce, and execute the design, composition, and rollout of the newly integrated Siemens Fossil Power Generation Internet site

  • Regularly present my work to high-ranking professionals for feedback and approval

  • Assist in the development of brochures and virtual reality CDs

Nov ‘98 - Dec ‘99

(unpaid)

 

Public Relations Intern at Siemens Westinghouse (Orlando, Florida)

  • Coordinate the integration of the Siemens Westinghouse Internet site with the Siemens Fossil Power Generation Internet site, overcoming linguistic, cultural, and technological differences, to create the appearance of one seamless Internet site, and one seamless company

  • Draft press releases and articles for trade publications

Oct ‘98 - Dec ‘99

(paid)

 

Procurement Assistant at Siemens Westinghouse (Orlando, Florida)

  • Negotiate with vendors

  • Create SAP Purchase Orders

  • Track invoices

  • Resolve invoice discrepancy issues for, often, irate, vendors

Scholastic

         Fall 2000

 

Sales Promotion Team Lead / PR Team Member, IMC Project (UCF)

  • Develop campaign strategy / Big Idea for ‘Read 2 Succeed’

  • Work as a team to develop complete marketing campaign

  • Present final product to client upon completion

 SKILLS ACQUIRED

Familiarity with:

· SAP   · UNIX    · Excel   · Microsoft Word   · Power Point

· Internet Explorer   · Netscape Navigator  · Lotus Notes
Other skills:

· Spoken and written German

· Public speaking / presentations
 EDUCATION

BA: University of Central Florida, Orlando, Florida

Date of Graduation: December 2000

Major: Advertising/Public Relations
 AWARDS AND HONORS

1998 - 2000

1997 - 1998

Member of Quotes, a collegiate branch of FPRA

Vice President: Phi Theta Kappa National Honor's Society

2957 MARSHFIELD COURT • ORLANDO, FLORIDA 32822

PHONE (407) 277-1765 • E-MAIL [email protected]